Anielski Management provides a range of products and strategic advisory services to business, government, and not-for-profit clients including:

  1. Genuine Wealth Assessment (GWA) 
  2. Quality of Life Measurement
  3. Strategic Business Planning
  4. Performance Measurement
  5. Socio-economic Research & Analysis
  6. Facilitation and Mediation Services

“Too much and too long, we seem to have surrendered community excellence and community values in the mere accumulation of material things. The Gross National Product (GNP) includes air pollution and advertising for cigarettes, and ambulance to clear our highways of carnage. It counts special locks for our doors, and jails for the people who break them. GNP includes the destruction of the redwoods and the death of Lake Superior. It grows with the production of napalm and missiles and nuclear warheads. And if GNP includes all this, there is much that it does not comprehend. It does not allow for the health of our families, the quality of their education, or the joy of their play. It is indifferent to the decency of our factories and the safety of our streets alike. It does not include the beauty of our poetry or the strength of our marriages, or the intelligence of our public debate or the integrity of our public officials. GNP measures neither our wit nor our courage, neither our wisdom nor our learning, neither our compassion nor our devotion to our country. It [GNP]measures everything, in short, except that which makes life worthwhile.”

Robert F. Kennedy – March 18, 1968

Genuine Wealth brochureGenuine Wealth Assessment (GWA)

Genuine Wealth brochure

Genuine Wealth Assessment is a values-based, well-being analysis and management process, developed by Mark Anielski, that individuals, communities and business enterprise can use to better measure, manage and optimize their well-being and their most important assets; the things that make life worthwhile. A genuinely flourishing and sustainable enterprise measures what matters most to their well-being by integrating, balancing and optimizing their five strategic assets or capitals: people (human capital), relationships (social capital), the environment (natural capital), built (infrastructure) and financial (money) capital.

Why genuine wealth? The word wealth comes from the Old English meaning the conditions of well-being. The word genuine means to be authentic or true to one’s values. Therefore, the Genuine Wealth system is a way of measuring and managing the conditions of well-being that align with your values.

Genuine Wealth Assessment (GWA) ® is a tool and process for measuring, managing and enhancing the conditions of well-being (five capital assets) that contribute most to a good and happy  life. It is an enhanced form of benefit-cost analysis, going beyond triple-bottom-line accounting, conventional economic and financial accounting systems. GWA ® begins to re-discover the things that intuitively make life worthwhile and which are ignored or improperly counted in conventional economic measures of progress, like the Gross National Product (GNP).

“Genuine Wealth” attempts to measure all the things that make life worthwhile, as Robert Kennedy alluded to in his famous speech. Genuine wealth are those things that, in our hearts and minds, contribute most to our quality of life at home, in our communities and at work. These include both tangible and intangible issues such as income and debt, the quality of our home, the joy of our children’s play, the strength of our marriages, the beauty of nature, the number of friends we have or the love we experience from family, friends and loved ones. These are real, true or genuine wealth: they add to our quality of life and thus improve our “conditions of well-being.”

How do we measure genuine wealth?

There are five main categories of genuine wealth are the integrated five capitals:

  • human capital (people)
  • social capital (relationships)
  • natural capital (the natural environment)
  • built capital (infrastructure)
  • financial capital (money)

Genuine Wealth Flower
Genuine wealth is achieved when all five core assets are in balance or harmony with each other. A new “genuine wealth integral balance sheet” reveals the physical and qualitative conditions of these five forms of wealth. In addition, the GWA assessment includes a full cost (and benefit) accounting of managing these five core assets. GWA examines the true costs of progress. GWA allows you to assess how well we are managing these assets for sustained prosperity or well-being, optimizing your total returns on investment of time, $ and resources in all five capital assets.

The Genuine Wealth Check-up
Like a medical check-up, the Genuine Wealth Check-up is a comprehensive well-being “check up” for a household, business, community, city, state or nation. To look at the results of a GWA total wealth assessment is like looking into a mirror which reflects the organization genuine conditions of well-being. With the GWA tools we help your organization diagnosis the strengths and weaknesses of your assets. These will impact your performance revealing both “surpluses” and “deficits” (human, social, environmental, and infrastructure) that need to be addressed in order to achieve genuine progress. The Genuine Wealth check-up helps you and your organization determine where best to invest time, money and resources in building or maintaining your core assets to ensure a sustainable and flourishing enterprise.

How do we assess our Genuine Wealth and Genuine Progress?

We all have a core set of values and principles by which we operate or live our lives; personal, family, household, business or community. We also have a vision for what we dream of becoming. GWA helps you align your vision of your desired future with your values, your goals and your performance measures. GWA helps you determine whether or not you are making “genuine” progress in accordance with these values and your vision. This is done by comparing the “conditions” of your core assets and how they are being managed against your values is also used to assess the overall progress or performance of an organization is making against it’s vision and core values. We help you develop a Genuine Wealth assessment system by identifying a few core “genuine progress indicators” to track your journey towards your vision.

Genuine progress is made when your performance is on track with your vision and in alignment with your core values. Real progress is also being made when all capital assets under management, especially the most precious assets (human, social and nature’s capital), are being managed in a way that ensures long-term benefits for your family, employees, or members of your community.


Because each one of us has a unique set of values, dreams and visions, we custom build each GWA system to align with your values and your core assets. This customization ensures that your performance accounting and reporting system will satisfy your management needs and the accountability needs of your stakeholders.

How do we report genuine progress?

The GWA system is intended both as a measurement tool as well as a reporting and performance management tool. The evidence contained in the genuine progress accounts provides you with a complete picture of well-being like a “full-length” performance mirror. It also helps assess what impacts (both positive and negative) your organization may be having on other stakeholders.

The outcome of using the GWA system is a unique “state of well-being” or “sustainability” report; a kind of mirror or portrait of performance. This portrait can become the basis for a healthy dialogue within organizations and with stakeholders as to options for strengthening core assets, mitigating against emerging liabilities and identify areas for continuous improvement. The goal is to literally “recreate” the genuine wealth, the real assets of an organization.

Moreover these genuine progress accounts can be used to conduct analysis of the interrelationships between a number of factors that contribute to your overall well-being. This evidence can also be used to dream or conduct “what if” future scenario analysis.

Using the GWA model it is possible to create a “new balance sheet” that reveals the conditions (strengths or weaknesses) of your organization’s or community’s core assets. The GWA balance sheet shows the balance and interrelationship between economic, social and environmental factors that contribute to overall well-being and thus to sustainability. The GWA provides a more complete picture of the strengths and weaknesses of all capital assets under management.

Secondly, the GWA is a true cost accounting system that examines the full costs of managing human, social, natural and manufactured capital assets. A new “sustainable income” statement is revealed that shows both revenues but also the full costs of operating and managing all capital assets. Too often we fail in managing all capital assets efficiently and effectively because we fail to assess the full financial costs (and benefits) associated with these practices.

GWA measures total returns to all capital

GWA helps organizations identify these costs and then present a unique return on investment assessment framework that evaluates the rate of returns to both financial, human, social and nature’s capital. Some call this “triple-bottom-line” performance accounting. At AMI, we go beyond the triple line taking a total, integrated, capital management performance perspective. A healthy and flourishing enterprise recognizes that comparative advantage comes from balancing performance across all capital assets. This is simply good total capital management.

The GWA allows managers to assess the returns on investment that go beyond the monetary percentages but go to the heart of why we are in business or why we are active in our communities and the environment. These include the returns to investments in human and social capital and into nature’s capital. This allows you to better manage scarce financial capital more efficiently while ensuring optimum social and environmental performance.

At the heart of our management decisions is a commitment to stewardship of all the gifts of “capital” we have received. It is prudent and wise to be concerned about maximizing the returns to all capital assets in order to build and sustain genuine wealth. This provides organizations who are concerned with issues of social and environmental responsibility in balance with fiduciary or financial responsibilities to provide a truly “balanced score card” on managing all capital.

The GWA helps reveal where money invested is achieving the highest and best returns to all capital (not just financial) that ensures flourishing, thriving and hence sustainable performance.

GWA allows for “best in class” performance benchmarking

GWA allows you to assess your performance in relationship to other organizations you consider peers or “best in class” performers. AMI also helps you understand your performance in the context of impacts on the greater community, economy or ecosystem in which you operate (including your employees, their families, other businesses, community neighbours, and the environment).

GWA’s unique performance indexing system provides the right tools for creating composite performance indices allowing for the aggregation and comparison of otherwise incomparable performance indicators. GWA also provides a unique full-cost accounting option allowing your organization to assess the full monetary costs and benefits that are associated with your organization’s performance and impacts.

GWA: the 21st Century Total Capital Management System

GWA was designed as a practical tool for any organization – a small or medium sized business, a large corporation, communities, or government organizations — who are interested in measuring and managing their total capital assets for sustainability objectives. GWA is suited for those organizations who are looking for a way of accounting for sustainability, assess the real returns on their investments in the community and with respect to the environment and for those who are genuinely concerned with being good social and environmental stewardship of the common good. GWA is for those organizations that want to flourish and provide life-giving opportunities for their employees or members of their community.

With the “big picture”, “360 degree” or “whole systems” diagnosis that GWA provides, it is the premiere accounting and reporting system for the 21st Century. Perspective on total performance and the conditions of an organization, organization’s are better equipped to maintain flourishing and high life-giving enterprises.

Quality of Life Measurement

Using the GWA framework and assessment methods, AMI helps your community to measure and assess your quality of life. We help you analyze and compare your “genuine wealth” — the conditions of community well-being. We create customized quality of life profiles or total well-being profiles. These include profiles of economic or financial well-being, social well-being and environmental well-being that together add up to high quality of life and vibrant communities.

Anielski Management has considerable experience in quality of life indicator development from the local to the national scale in Canada. We have designed new quality of life and sustainability indicator systems, provided strategic counsel on existing systems, and advised municipal governments how to make the best use of these indicators in the context of local government decision making.

We also facilitated quality of life dialogues in communities, which is critical to identifying the core values of citizens as a basis of creating a meaningful suite of indicators to assess quality over time. AMI has considerable expertise in using Statistics Canada and other federal, provincial and government statistics and developing comprehensive analytic spreadsheets that facilitate quality of life profiling and complex analysis.

Anielski Management also conducts socio-economic analysis that transcends traditional economic cost-benefit analysis to consider the full impacts on quality of life from various economic development options. We provide an innovative and customized performance accounting and reporting system ideally suited for your organization or community with a commitment to building healthy, flourishing and vibrant cultures.

Strategic-Business Planning

Mark Anielski is an expert in the facilitation and development of strategic-business plans. He has helped design, facilitate and construct strategic-business plans for government, business and other organizations. Mark approach to business planning is unique in that it is focused on ensuring the sustainabilitiy of the organization in both financial, social and environmental terms. His approach includes as a thorough diagnosis of the strategic issues and trends that are impacting your organization’s performance and how to orient your goals and actions for a sustainable and flourishing future.

Performance Measurement & Benchmarking

Anielski Management specializes in performance measurement, performance benchmarking and performance auditing. The GWA model is just one example of our innovative approach to performance measurement for any organization — business, government or not-for-profit organizations. We measure your total performance (financial, social and environmental) believing that a truly sustainable enterprise is one that takes a 360-degree perspective (measures) continually balancing and rebalancing your financial, human, social and natural capital strengths and weaknesses.

We help you manage all of your assets so that their full and optimum potential can be realized and that they are managed in the most effective and efficient manner. We are proficient in assessing the relative performance strengths and weaknesses of your organization with respect to your peers, competitors or other benchmark organizations. We also can assess or audit your performance given our knowledge of performance measures across many sectors. Anielski Management is committed to working hand-in-hand with your organization to manage for both effective and efficient performance outcomes.

Socio-economic Research & Analysis

As an economist, Mark Anielski conducts applied socio-economic research and analysis using both conventional benefit-cost analysis, full cost accounting and the more comprehensive Genuine Wealth Assessments that consider the integrated social, financial and environemental attributes of sustainable well-being. Mark’s research has included developing and implementing new well-being and sustainability accounting system that can assist businesses and communities diagnose and assess their overall well-being. this helps them to answer the questions: How are we doing? How’s life? Are we on a sustainable course?

We go beyond the traditional economic approach to socio-economic analysis with our GWA model that considers a multi-dimensional array of the economic, social, health and environmental parameters of a society’s, regions, or community’s well-being. Using the GWA model customized for socio-economic profiling, we can create unique portraits of the historical and current conditions of an economy’s well-being including accounts of human, social, natural and economic (including produced capital) assets. These accounts can then be used to conduct “what if” future scenario analyses to project into the future the potential impacts of a change in economic conditions, government policies or other social and environmental drivers that could impact an economy or region. We also conduct a full or total-cost accounting as part of our socio-economic analysis. Through our partnerships with other AMI associates, we provide a full range of socio-economic analysis tools at various scales of analysis from a regional, drainage-basin (watershed), municipally district or census district scale.

2 Responses to Services

  1. Delany Bisbee says:

    Hi there,

    I just finished reading Mr. Anielshi’s report on the JAK Bank of Sweden.

    Designing a bank in the U.S. and am curious if any institutions in the U.S. use their model or took their idea and ran with it?

    Thank you for your time.

    Kind Regards,

    Delany Bisbee

    • Hi Delany, you could easily adopt the principles and operations of the JAK Sweden model in the US as I showed one could do with Vancity, Canada’s most progressive credit union based in Vancouver.
      Let me know if you have any other questions.

      Mark Anielski

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